MailerLite
Budget ESP for local-SMB email setups you can sell at $1,000 a pop
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What MailerLite is
MailerLite is a low-cost email marketing platform with a drag-and-drop editor, automation builder, landing pages, and even website hosting. For price-sensitive local businesses, it's the ESP you can install cheaply, keep simple, and still charge a real setup fee for.
Key features
- Drag-and-drop email editor with unlimited templates on paid plans
- Automation builder included even on the free plan
- Landing pages, pop-ups, and embedded forms
- Websites and blogs hosted inside MailerLite
- Sell digital products and paid newsletter subscriptions
- AI writing assistant on the Advanced plan
💰 Sell it as a service
The offer
Sell an email starter system for local businesses: list setup, branded template, welcome automation, and a monthly promo calendar — the budget version of an ESP buildout.
What to charge
$750–$1,000 setup, then $400–$600/mo to write and send 2–4 campaigns. The tool costs the client $10–$20/mo, so your fee is the whole line item — easy yes for restaurants, gyms, and home services.
How it gets delivered
Template plus welcome sequence is a 2–3 day build. Monthly campaigns batch in one writing session per client; reuse your promo calendar across the same vertical.
This is one offer. AI Operator Academy is where operators build the full stack — packaging, pricing, fulfillment, and a peer group selling the same services. $999/yr.
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Ready to build with MailerLite?
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