Loom
Async video for SOP libraries clients pay $2,500 to have built
What Loom is
Loom (now part of Atlassian) is the standard for async screen-and-camera video, with AI that auto-generates titles, summaries, chapters, and removes filler words. For operators it's both a sales weapon — personal video audits close deals — and a deliverable engine for video SOP libraries clients actually watch.
Key features
- One-click screen + camera recording with instant share links
- AI-generated titles, summaries, and chapters on the AI tier
- Filler-word and silence removal for clean videos without editing
- Viewer insights show who watched and how far
- Team library and workspace for organizing client-facing video
- Comments and emoji reactions timestamped on the video
💰 Sell it as a service
The offer
Sell a video SOP library: record the client's core processes as narrated Looms, organize them into an onboarding/training hub, and pair with written SOPs generated from the AI transcripts.
What to charge
$2,000–$3,500 for a 20–30 video SOP library; $150–$250 per additional process. Also use free Loom audits in outbound — a 4-minute teardown video outconverts cold email copy.
How it gets delivered
Run 2–3 screen-share sessions with the client's best operator, record, let Loom AI clean up and summarize, then organize into Notion or the client's wiki. AI transcripts become the written SOPs with one Claude pass.
This is one offer. AI Operator Academy is where operators build the full stack — packaging, pricing, fulfillment, and a peer group selling the same services. $999/yr.
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